Cookie Policy

Last Updated: November 2024

East Wind Dental Care (“we,” “us,” or “our”) uses cookies and similar tracking technologies on our website (eastwinddentalcare.com) to enhance your browsing experience, improve website performance, and deliver personalized content. This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use.

What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or smartphone) when you visit a website. They help websites remember information about your visit, such as your preferences and settings, making your next visit easier and the site more useful to you.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the website to function properly. They enable basic features like page navigation, secure access to certain areas of the website, and appointment scheduling functionality. Without these cookies, the website cannot operate correctly. These cookies do not collect personal information and cannot be disabled.

Performance and Analytics Cookies

We use analytics cookies (such as Google Analytics) to understand how visitors interact with our website. These cookies collect information about which pages you visit, how long you spend on the site, and any error messages you encounter. This information helps us improve our website and provide a better user experience. All data collected is aggregated and anonymous.

Functionality Cookies

These cookies allow our website to remember choices you make (such as your preferred language or region) and provide enhanced, personalized features. They may also be used to provide services you have requested, such as watching a video or commenting on a blog post.

Marketing and Advertising Cookies

We may use marketing cookies to deliver relevant advertisements to you based on your interests. These cookies track your browsing activity across different websites and help us measure the effectiveness of our advertising campaigns. You can opt out of targeted advertising through your browser settings or through industry opt-out tools.

Third-Party Cookies

Some cookies on our website are placed by third-party services that appear on our pages. We do not control the operation of these cookies. The third-party services we use include:

Google Analytics: For website traffic analysis and performance monitoring
Google Tag Manager: For managing website tags and tracking codes
SimplifEye: For online appointment scheduling functionality
Social Media Platforms: For sharing content and social media integration

How Long Do Cookies Stay on Your Device?

The length of time a cookie remains on your device depends on whether it is a “session” or “persistent” cookie:

Session Cookies: These temporary cookies expire when you close your browser and are deleted from your device.
Persistent Cookies: These cookies remain on your device for a set period of time (which varies by cookie) or until you manually delete them.

Managing Your Cookie Preferences

You have several options for managing cookies:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find these options in the “Options,” “Preferences,” or “Settings” menu of your browser. You can configure your browser to:

Block all cookies
Accept only first-party cookies
Delete cookies when you close your browser
Receive a notification before a cookie is stored

Please note that blocking all cookies may impact your experience on our website and limit certain functionality.

Opt-Out Tools

You can opt out of targeted advertising from many ad networks by visiting:

Digital Advertising Alliance: optout.aboutads.info
Network Advertising Initiative: optout.networkadvertising.org
Google Ad Settings: adssettings.google.com

Cookie Details

The table below provides detailed information about the specific cookies we use on our website:

Learn more

Cookie ID	Purpose	Duration
__utmb	Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.	30 minutes after last activity
__utmc	Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.	End of session (browser)
__utmz	Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server	6 months after last activity
__utmv	Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.	2 years after last activity
__utmx	Used to determine whether a user is included in an A / B or Multivariate test.	18 months
_ga	ID used to identify users	2 years
_gali	Used by Google Analytics to determine which links on a page are being clicked	30 seconds
_ga_	ID used to identify users	2 years
_gid	ID used to identify users for 24 hours after last activity	24 hours
_gat	Used to monitor number of Google Analytics server requests when using Google Tag Manager	1 minute
_gac_	Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.	90 days
__utma	ID used to identify users and sessions	2 years after last activity
__utmt	Used to monitor number of Google Analytics server requests	10 minutes

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. We encourage you to review this policy periodically. The “Last Updated” date at the top of this page indicates when the policy was last revised.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

East Wind Dental Care
7546 NE Shaleen St
Hillsboro, OR 97124
Phone: (503) 614-0198
Email: [email protected]

For more information about how we handle your personal data, please see our Privacy Policy.

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Written by Dr. Merat Ostovar, DDS

Doctor of Dental Surgery | 15+ Years Experience

Aloha Modern Dentistry | Beaverton, Oregon

Last updated: November 9, 2025